A Zuncher in China

Zunch China, Inc. Leads SEO in China

2007-04-28T12:11:00.000-07:00

Zunch China, Inc., http://www.zunch.cn, a leading search engine optimization (SEO) and search engine marketing (SEM) services provider, continues to expand its presence in China and has recently added eighteen new Mainland China clients from a range of businesses including real estate, career search, B2B foreign trade, and manufacturers.

Additionally, Shanghai Yueming Technology Ltd., a Shanghai-based Web development company has agreed to join forces with Zunch China to provide quality service to American and Chinese clients with Zunch standards.

Author and search engine marketing expert Terrence Ou, President and COO of Zunch China, stated, "Through our earlier efforts in China, we've established that we are a company that can get results for Chinese companies marketing services to other countries. As a result, we are entering into agreements with an increasing number of businesses based in China.

"With the Olympics coming to China in 2008, many Chinese businesses want to establish a presence on the Web that will allow them to market their services to English-speaking visitors and countries. Zunch China is the perfect vehicle for them to do so. We've built Zunch China to offer our Chinese clients a distinct advantage in reaching the global marketplace, and our clients are seeing positive results."

Added John G. Sanchez, CEO of Zunch China, "We're spent several years establishing a presence in China. It's important to the Chinese business community to know that we are a company that wants to be a part of China's eCommerce development and that we will be establishing our Chinese headquarters in Beijing in the near future. We want to make sure that when a business in China retains us, they know they are partnering with a company that can deliver on its promises."

About Zunch China, Inc.Zunch China, Inc. is a search-centric, technology driven full-service Web presence management company that helps China-based businesses realize their online potential by employing proven and ethical online solutions and techniques that deliver the highest ROI. Headquartered in Dallas, Texas, Zunch China provides integrated interactive solutions that include search engine optimization, paid search marketing, mobile search marketing, website design, viral marketing and development and website analytics. Zunch China also specializes in click fraud detection, localization and globalization services, blog marketing and interactive public relations. For more information, please visit http://www.zunch.cn or http://www.zunch.com/china_seo.cfm.

Welcome to New Zunch Blogs!

2006-01-27T14:35:00.000-08:00

Our official blogging sites are up!
From now on, you can visit http://blog.zunch.com for English and http://blog.zunch.cn for Chinese.
Happy New Year of Dog!

Zunch Vision

2006-01-11T21:08:00.000-08:00

It's good to be home!

Wonder where I am now? I've been back to Dallas for half month and I brought back what my boss and my colleagues like. Having been away from my buddy Zunchers at Zunch's headquarters in Dallas, I'm kinda missing them much. Now, everyone has got a blessing of good fortune from my little gift from Beijing's famous Silk Street. Walking in Beijing's famous Silk Street where is flooded with world-brand merchandises, you do feel you are a millionaire because you find all of them are dirty cheap! You are temptated to bargin, even on a low low price already for great brands. The Silk Street is a five-floor department-store-like shopping mall where Beijing residents and foreign visitors enjoy shopping for famous brand clothes, bags, jewlery and watches at a fraction of real market prices in the U.S. Walking inside the Mall, you'll see smiling faces around, from foreign travlers, residents and even diplomats!

No matter how Chinese can copy and paste foreign products, there are two things that are difficult to copy or simulate. First, a Meredez or a Boeing. Second, Zunch! Zunch's SEO technology and services are what many Chinese business and solution partners dream of. There is hardly any way to copy Zunch's quality and capacity unless you can clone every Zuncher's brain including mine :). Moreover, you can't clone Zunch's vision. Just like many U.S. companies and even NBA, Zunch is going global. This is our vision and this makes us stay on the top of not just search engines, but globalization of world economy. China is offering such a great opportunity for us!

Believe or not, I did go to Google's office and eBay's China headquarters in downtown Shanghai. There are very good reasons for Google and eBay to fight for markets against their competitors in China. If you are amazed by high-speed Internet access in most hotels in China and Internet cafes at each street corner, you'll see why U.S. search firms and eCommerce providers consider China market as their "Second Battlefield" to win the search marketing war -- a place to let them Win or Go Home! Let alone Chinese local SEM and eBusiness firms are striving for development domestically and worldwide. Listen to what Ma Yun, the head of Alibaba said, "We (Yahoo) will challenge Google. We'll be the best search engine, and we'll be the winner!"

OK, let's bless Ma! Give him a big hand! Please also give us a big hand, too -- our team leader John Sanchez with his fellow SEO crusaders are changing the world of search marketing. Who else can? I am not seeing anyone else yet.

Well, I am working around the clock now to make our dreams come true. Keep your fingers crossed and have a very happy New Year!

Visit http://www.zunch.cn/adtechshanghai.cfm to see highlights of Zunch's punch in China market. Get ready to view my cool pictures!

Busy in Beijing

2005-12-15T09:57:00.000-08:00

Last week, I finally met with my grandparents, parents, sister, niece, uncles and aunts in Nanjing, the city to host the next SES in March 2006. I haven't seen them since 1998.

I paid a visit to the Conference Site at Nanjing International Exhibition Center. I am glad SES picked my hometown to be their debut location in China. Our Chairman & CEO John Sanchez has been invited and listed to be a member of the Advisory Board of this SES, see: http://www.isas.cn/en/str_cons.asp More news on that will be available soon.

I’m in Beijing now for a bit where I’ve been meeting with our new client, one of the top 20 law firms in China. We’ll be developing their Chinese website and conducting an SEO campaign for them in the near future. We’ve got quite a few new clients for SEO, our content management system, development and more- I’m very excited to see how well Zunch is being received in China and all of the places we are going! The Beijing visit is brief, but extremely fruitful.

Earlier in Shanghai, ComputerWorld interviewed me about my experience in SEO and Zunch's expansion in China. The article titled "China Yao in Search Engine Optimization Industry" is available at http://shanghai.ccw.com.cn/2005/tbbd/200512/1205_04.asp (sorry, in Chinese only).

Next week I’ll be heading back to Shanghai to meet with a few folks to discuss our Click Fraud Detective tool. Click fraud is a serious issue in China. More exciting news is sure to come next week when I return to Shanghai.

This is Hard Work...

2005-11-30T10:20:00.000-08:00

Just a quick update from Shanghai... I'm still here wheeling and dealing for Zunch. So far I have several strong leads for SEO and development work.

I'll be here for another few weeks on business, but don't worry- as you can see in the picture above I'm still finding time for fun!

AD:TECH closed with Zunch's triumph

2005-11-17T07:21:00.000-08:00

Hi folks,

AD:TECH ended today, but Zunch China has driven onto the Chinese information superhighway.

With all kinds of applause, respect and glory, AD:TECH marks Zunch's being recognized as the technology guru in China. Chinese major Internet players are desperate to team with Zunch to offer search marketing solutions in this huge market. Certainly, individual clients are also seeking SEO solutions for their web marketing.

American Consulate General also visited our booth today to offer information assistance.

There are a lot of contacts and visits to follow, and I'll keep you guys posted as frequently as I can.

Thanks John for creating a great company that Chinese people love. Thanks every Zuncher's hard work to make Zunch famous worldwide.

Day Two

2005-11-16T07:09:00.000-08:00

Today has been exciting and exhausting! I can’t remember how many hours I’ve talked today. I am getting a sore throat.

Some companies have expressed interest in our Click Fraud Detective - they seem excited about it and were asking lots of questions.

My workshop (see picture above) on Chinese search engine optimization was used to offer Q&A for an audience of about thirty. I was able to discuss strategies for and the concepts behind optimization. It was a definite success!

Quite a few visitors are from Europe and India including SEO firms and more. Everyone here is very excited about where interactive marketing is headed in Asia and many are very interested in Zunch!

It is 1 a.m. now and I’ll have to rest for tomorrow.

I’ll bring you more exciting news tomorrow, hopefully.

Cheers!

Day One of Ad:Tech Shanghai

2005-11-15T08:17:00.000-08:00

Exciting!

Now I am counting how many business cards I've received. I have over 200 of them and I've given out 300. I printed 1,000 sales sheets and today half of them have been taken.

We've got industry peers and interested customers to visit our booth. We also got a local newspaper "Economy Daily" and an online newspaper to interview me. We also met a SEM veteran who is willing to share his business experience in SEO service in China. We've also got people willing to work for Zunch.

Many local companies in traditional media (newspaper), interactive marketing, and portals came to talk to me about working together to develop the market. They can't wait to see us reside in Shanghai officially early next year.

I also met two American interactive marketing companies who are excited to find us. Additionally, Google's appointed AdWords agent in Shanghai came to chat with me about SEO's future.

A leading international hotel chain came to ask for Chinese and English website development. I'll follow up to visit their office in Shanghai sometime.

An American online PR company based in Shanghai has been providing online PR for eight years. There are also companies from India, Japan and Singapore to participate the show. I also had Yahoo China and Taiwan, Acconna to talk to me.

My day 1 feeling is that, China is a booming market for web development and search marketing. Based on this common perspective, Chinese marketing/web companies are looking for reputable American partners to explore the market.

I delivered my speech in Chinese. Since the audience has been waiting for someone speaking their language, my speech received applause twice.

Tomorrow night, I'll have a dinner with Microsoft. I'll also have a lunch with another major Internet player who is eager to team with us to develop SEM service.

I look forward to tomorrow.

The Zunch Booth is Busy!

2005-11-15T06:44:00.000-08:00

Sunday Update

2005-11-13T14:32:00.000-08:00

This afternoon, three booth interns, Sunny and I had an inspection to our booth in AD:TECH exhibit hall. Our booth had been set up when we got there at 4 pm. It was gorgeous!

Most exhibitors have standard booth, but larger companies such as Sina.Com, Acconna, Yahoo have customized booths. Our outside banner will be hung up tomorrow. Thanks Gina! Tomorrow afternoon, Zunch delegation will complete the registration and I’ll be moving to the Riverside Hotel adjacent to the Conference Hall.

I did watch the Rockets game against Nets. Thanks to T-Mac we won the game eventually.

Meet the New Zunch China Team for the Ad:Tech Shanghai Show

2005-11-12T10:36:00.000-08:00

This afternoon the real estate agent met me to discuss the road map to visit office buildings in Shanghai for 11/18. We’ll be visiting some places where Intel and some good companies rent while keeping the price the most reasonable. During the second half of this meeting, I turned it into a SEO presentation to show him how Zunch China can help with their future English site development and SEO for his company.

Tomorrow afternoon, I’ll be visiting our booth with the five new Zunchers to check the setup quality while doing a quasi “rehearsal” for the real show.

For the first time Shanghai had sunny day after my arrival.

Setting Up Shop

2005-11-11T09:23:00.000-08:00

Last night (Shanghai time), I returned to my former college after I left 15 years ago. Astonishing changes in campus made me very excited to see. New buildings, such as a modern gym and theatre were serving students and faculties but that made the campus extremely crowded.

I delivered my first Zunch presentation in the Dean’s Office to 15 graduate students about Zunch’s mission in the AD:TECH and Zunchina. The Dean who used to be my mentor was very helpful to arrange the meeting and interview. But it did bring me a problem – how would I choose 4 students out of 15? Ten of the fifteen are girls and five are boys. You can tell that I could get more girls than boys. True, eventually, I picked three girls and two boys.

1:00 PM today (Shanghai time), five students came into my hotel to receive Zunch orientation and training. Together we went through our sales sheets in English and Chinese, the handouts and Zunch sites. We also went through AD:TECH sites and saw pictures of past Zunch trade show pics. Finally, we made schedules for attendance at the show..

Tomorrow (Saturday), I’ll give me a little break by touring the city around to see new changes since the year when I left. One of the major objectives is to try the genuine Chinese dishes and food. I’ll also get together with the real estate guy who is searching for office space for Zunchina and discuss some information before we have office building tours after the AD:TECH event.

Yesterday afternoon, I also paid a brief visit to my grandma (my great antie) and her daughter’s home. This grandma used to take care of me a lot when I went to school in Shanghai. Sadly, I could not meet grandpa (her husband) any more because he passed away three years ago without seeing me. My two cousins are doing high salary jobs in Shanghai in actuarial and foreign trade. One of them returned to Shanghai from Australia for career development.

That’s today’s news!

My First Day in Shanghai

2005-11-10T06:28:00.000-08:00

Finally I arrived in Shanghai around 10 p.m. last night in a very warm and humid weather. I can wear just a shirt but I can easily get wet by sweat. People say it’s been in this weather since summer.

This morning I picked up the Chinese sales sheets and my Chinese business cards. Tonight, I’ll be visiting my former college’s campus to meet a group of graduate students and select two of them to work for Zunch in the booth. My professor said if I am not satisfied with those I’m meeting tonight, he’ll take me to the campus in Shanghai’s suburb tomorrow to get more.

When walking down the streets I had been through years ago, it rang my bell about my days in the past. I had a lunch in a Wonton restaurant and bought two apples and oranges back to my hotel. Foods are very cheap.

I called Anhee Min, a Korean girl who’s very active in assisting the AD:TECH and who’s a co-chair of international division of SEMPO. She was excited to know I am in Shanghai and is looking forward to getting together with me.

It costs about 15 cents/min to access the Internet from my hotel room. So I am composing these paragraphs offline and publish it within two minutes.

I’ll take a look at our booth on the 13th afternoon.

Urgent! Help to pack my Zunch Wagon!

2005-11-07T09:57:00.000-08:00

Last night I realized that I would not have a transportation tool when I get there in Shanghai. So, I've been working hard to try to pack my Zunch Wagon into my luggage. But, she is a little big to get it packed. Any idea except dissembling into pieces? I don't want to be caught by the Chinese Customs for smuggling vehicle parts into China!

All-nighter?

2005-11-04T10:08:00.000-08:00

I am leaving for Shanghai at 5:30 Tuesday morning. It may be better to be an all-nighter for that. I'll seriously consider it. Thanks folks. I'll keep you posted from China.